# **Insights that Unleash Your Market Potential**

## _**Opensignal for Sales & Marketing teams**_

As a mobile or broadband commercial leader, you need insights that help you stand out in a competitive market – from ongoing switching trends to improving your network experience.

### **Market Insights that Drive Full-Funnel Outcomes**

Whether you’re the head of marketing, a brand leader or a sales executive at a wireless or broadband operator, Opensignal has the solutions you need to drive profitable growth.

### **Headwinds are strong in the telecom sector.**  **To stand out from the competition you face challenges like:**

###### Consumer confusion

around the value of different operator offerings

###### High costs

to acquire and retain customers

###### High churn rates

as shoppers switch between plans and providers

###### Declining ARPU

as new entrants emerge & customers loyalty erodes

### **Opensignal has insights that support marketing and sales strategies**

### Transform Market Insights into Market Growth

#### Make smarter, faster decisions around how to grow your subscriber base.

- Discover which competitors are gaining & losing market share fastest
- Learn where, when, and why subscribers are switching providers
- Uncover real-time opportunities to attack & defend your market

Learn more about [Subscriber Analytics](https://www.opensignal.com/subscriber-analytics?hsLang=en)

### Build Brand Awareness with Third-Party Validation

#### Amplify your network advantages to inspire consumer confidence.

- Showcase your award wins across key marketing channels
- Differentiate your network experiences from the competition
- Validate your network through a trusted partner

Learn more about [Brand Licensing](https://www.opensignal.com/brand-licensing?hsLang=en)

### Drive Subscriber Acquisition at the Point of Sale

#### Improve conversion rates when prospect are ready to buy.

- Highlight tailored network advantages across acquisition channels
- Deliver custom digital buy flows that improve conversion rates
- Arm in-store reps with network insights that close the deal

Learn more about [Acquisition Solutions](https://www.opensignal.com/acquisition-solutions?hsLang=en)

### Accelerate Prospecting & Network Planning

#### Identify the best prospects in your market footprint

- Quickly source sales contacts that are likely to convert
- Build deep prospect profiles with telco-specific market insights
- Identify where network expansion will unlock market opportunity

Learn more about [GeoResults](https://www.opensignal.com/georesults?hsLang=en)

**Interested?** Learn more about the benefits ONX suite provides your technical teams.

### A Deep Understanding of Your Market - and Your Network

Through decades of experience studying the market, working with customers, and developing our proprietary analytics, Opensignal is the only solution that helps you connect mobile and broadband network performance to market outcomes.

- Learn more about how we identify the quality of the [network experience](https://www.opensignal.com/our-approach?hsLang=en)
- Read our [Market Insights](https://www.opensignal.com/market-insights?hsLang=en)
- Learn about the [Charters](https://www.opensignal.com/our-approach?hsLang=en#charters) that define our distinct approach